Today I traveled down to Southampton with Nicki for a Market on the high street selling vintage, art, furniture and other bits and bob. We were in luck and the sun was shining gloriously for us, apart from the crazy wind blowing our mannequins and hats all over the place, it was the perfect day for an outdoors market. After going to a couple of events like this I have found the best part is the people you meet and get talking too. Today we were housed next door to a brilliantly camp and eccentric bearded man who entertained us with his life stories throughout the day. It's also really interesting to talk to other companies and see how they are getting on with business. Today was a tough one, as although it was really busy on the high street, not many people were actually taking an interest in the stalls or buying anything! This just proves that it is not just about footfall but having the right consumers within that. Vintage is targeted at a specific group of people and if these kind of people aren't out and about then it's not great for brand on events like this. However, after feeling pretty defeated after a long day chasing after rouge hats and not selling much we really picked up at the end of the day as more younger people seemed to appear. It was a Sunday after all and I know better than most that you do not get up until the late afternoon unless you really have to. So although it took a while to pick up, it turned out to be a kinda successful day!? Next weekend we are heading off to the Vintage Nostalgia Festival for the weekend which I am super exited for so keep a look out for photos and news about that coming soon.
xxx VJ

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